How e-commerce affects the music industry

The music industry has grown so much with the emergence of the internet and its accessibility. Appreciation and awareness of music has crossed common boundaries of race, country, gender or religion.

We have accepted and appreciated all kinds of music from elsewhere in the world mainly due to its availability in various sects of media. This in turn has changed the way people and their views on cultures have become more open and pragmatic ways in which we all need to celebrate.

But we have to trace the beginnings of this worldwide musical madness. How did it start when in fact music was confined to such a small audience for so long that its criticism was mostly censored and banned when the content was controversial or too big for the time. It is in these times that we must celebrate the coming together of e-commerce and industry that has made the Internet a general marketplace and a base for cultivating talent and a global perspective. With the rise of online tradable goods, the music industry has broadened its horizons to a wider appreciative audience that has been educated to express themselves and thrive with the help of e-commerce. This movement not only spurred the profit sharing that has now flourished in the great music industries of our time, but it also paved the way for more local artists to change. their place in the music industry.

Discovering underground music masters have had the opportunity to get their records out there thanks to the emergence of e-commerce and indie bands have also had their fair share of opportunities to be published, listened to and bought online. The big wigs of music retail such as iTunes, Amazon and others have made music sharing more accessible and affordable since songs can now be purchased individually, as opposed to the old fashioned purchase of the entire album in order to hear this song. . This retail packaging of individual songs proved more profitable for the artist and record company than the harder sale of the entire album.

Another advantage is the immediacy of the availability of this music at retail. Once a song hits the radio first, it only takes a few minutes before that song can already be purchased online by millions of people around the world. Thanks to e-commerce, we are more able than ever to sell music at a rapid pace. This lucrative music industry has encouraged more and more artists to develop and create music that can now be shared with a global audience that could be educated and nurtured into a positive arena for economic development and music appreciation. .

Although the emergence of buying music online has also mitigated the rise of illegal, unregulated music downloads, the pros outweigh the cons for which the rise of the music industry should be founded. E-commerce has increased music sales over the past decade like never before.

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