SEO jobs are the most popular jobs of 2018

SEO is considered the best module of digital marketing.

SEO is search engine optimization.

It is a process to make a website search engine friendly.

It also helps the website to rank.

The website that ranks higher has more traffic. And more traffic generates more leads. More leads bring more business.

And who doesn’t want more business?

Thus, every company that sells a product or offers a service wants to appear on the first page of Google.

In order to achieve this goal, they need SEO specialists.

So without a doubt, SEO jobs are on the rise.

Additionally, SEO experts earn the highest salaries when it comes to different digital marketing job profiles.

SEO basics:

SEO is of two types:

1. On-page SEO.

2. Off-page SEO.

On Page SEO – This is the optimization process performed on the website. It involves the following factors:

1. Content should be over 300 words in word length.

2. The meta description must be specified. The meta description is the text we provide so that search engines understand what the article is about.

3. The URL must contain the keywords.

4. The main title must have the keywords.

5. Keyword density should be between 0.5 and 2.5

6. There should be internal and external links on the page.

7. Readability score should be good – try to keep the paragraph and sentences shorter.

8. There should be header tags.

9. There must be semantics – words similar to keywords.

10. All images must have Alt description.

Off Page SEO – This is the optimization process performed outside of the website. It involves the following activities:

1. Article submission or guest blog.

2. Press releases.

3. Forum Submissions.

4. Social signals.


So if you are preparing for SEO interviews, following the tips can be helpful.

1. Have a good case study before going to interviews. This will help the company understand that you practically know SEO.

2. Review different White Hat SEO techniques.

3. Have a brief knowledge of different Google algorithms.

4. Focus more on off-page optimization techniques because many candidates know about on-page SEO, but very few practically know about off-page SEO.

5. Knowing how to increase page speed and website speed is always better.

6. It will be great if you have results to show.

Review SEO interview questions for 2018 and get selected in SEO interviews.

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